The office is in Tsim Sha Tsui, Hong Kong, and production is in mainland China. That split is not an administrative detail: it lets us negotiate licences and develop product from Hong Kong, and manufacture where the supply chain is.
Every line is developed with the customer for their market. The same set changes packaging, language and sometimes formulation depending on where it is going, because customs and labelling requirements change with it.
Our cosmetics are not approved only as toys. They are certified as regular cosmetics, which is the step that takes the most work and the one that gets the product in where others get stuck.